Antimanifesto
In 2016, Provident turned 10 years old. But instead of announcing this with a traditional video enlisting our achievements, we decided to do the opposite and speak about what we didn’t do. In self irony key, we approached this campaign with lighthearted humor and the campaign quickly became viral.
Awards
2017 – Shortlist – IABMIXX AWARDS
Case Study
More selected projects
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